Online Tele-Workshop: Know your audiences, know your readers: How to market your book from Day One
| Date/Time: | Wednesday, 16 Apr 2014 from 1:00 pm to 2:30 pm |
|---|---|
| Location: | Online Tele-Workshop - National Center for Faculty Diversity and Development |
| Cost: | Free |
| URL: | http://www.facultydiversity.org/events/e...?id=364149 |
| Contact: | |
| Phone: | 515-294-6410 |
| Channel: | Academic Affairs |
| Categories: | Training, development |
| Actions: | Download iCal/vCal | Email Reminder |
This presentation will explore how savvy authors integrate market considerations in every step of the publishing process, from the book proposal to post-publication publicity. We'll focus on a guiding principle - know your audience - and discuss how this should inform framing your argument, developing a book proposal, approaching publishers, and writing the manuscript. Of course, we'll also highlight the important post-publication efforts and discuss best practices for developing a social media platform and partnering with your publisher to market the book itself.
Kate Wahl is Publishing Director and Editor-in-Chief at Stanford University Press, where she oversees the editorial program and acquires titles for SUP's Middle East studies list. Kate joined SUP in 2001. Prior to this, she worked in marketing and corporate communications and in undergraduate college admissions. Kate holds degrees in religious studies and violin performance. She remains an active musician in the San Francisco Bay Area, and is Assistant Concertmaster of the Peninsula Symphony Orchestra.
This event will be held online: [http://www.facultydiversity.org/?page=Wo...sCalendar]
REGISTER ONLINE:
Go to NCFDD after having activated your institutional sub membership.
How to activate your membership account in the NCFDD
1. Go to the National Center for Faculty Development and Diversity website
2. Select the "Become a Member" tab and choose "Individual Membership" (Do not follow the "Click here to become a member" link in the middle of the center's homepage)
3. In the middle of the Individual Membership page, select "Click Here"
4. On the "Select Your Member Type" page, select the third option, "Institutional Sub-Account"
5. On the "Select a Username" page, enter your ISU-issued email address in the first "Username" box and complete the registration process
6. You will receive an email within 24 hours confirming that your account is active